Last spring, just before I started my blog here – I held a Jaeger-LeCoultre presentation in Helsinki about their watches and history for some of the their VIP-customers.
This time Jaeger-LeCoultre ask me to hold another presentation for their U.S. Boutique staff and sales representatives.
My friend Nadya, brand trainer at Jaeger-LeCoultre U.S. who is as passionate about Jaeger-LeCoultre and its rich heritage as me, reached out and asked if I would consider to hold a presentation…
Do a presentation for Jaeger-LeCoultre Boutique staff and sales representatives?
Me, passing on a chance of talking about the Jaeger-LeCoultre history…? Not very likely…
Earlier this week we held an online presentation, or actually T.W.O – one for the U.S. East cost and one for the U.S. West cost.
It’s always a challenge to hold a presentation when you can’t hear or see your audience – but when you are talking about something you are very passionate about, time flies!
Many topics were covered, like major inventions and their importance for the watch history…
As the audience where from the U.S., we brought out some of the U.S. related history of Jaeger-LeCoultre –
Some of the watches which were launched in the U.S. market first, only later to reach the rest of the world at a later point, like the Master Mariner line.
That most of the LeCoultre watches were assembled in the U.S. and why Jaeger-LeCoultre used to be called “the watchmakers watchmaker“.
Of course one section was dedicated to the Reverso through the history. The beginning, some highlights and of course the Tribute To 1931.
The long tradition of making Grand Complications…
Some of the Novelties and their DNA…
And naturally, some of the icons that later have become lines within the Jaeger-LeCoultre collection!
I missed to check how many attending at the first session, but in the second session there were at least over 100 people joining! Great fun! Hope everybody who tuned in enjoyed!
A huge thank you to Nadya and Jaeger-LeCoultre U.S. for giving me the opportunity to share the passion about your watches and heritage!
If you want to read more about the Jaeger-LeCoultre heritage, join me in my journey through the Jaeger-LeCoultre universe!
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